River Island and the British Fashion Council are pleased to announce the launch of the most anticipated collaboration of 2013: Rihanna for River Island at London Fashion Week. The collection will be showcased at an event on Saturday 16th February.
The show will present the Spring/Summer 2013 collection of clothing and accessories designed by Rihanna to the world’s media and her fans for the first time.
Since the announcement of the collaboration in July 2012, fans of both River Island and Rihanna have been waiting with bated breath to get their hands on the product.
The collection will launch globally in River Island stores and on-line on Tuesday 5th March and exclusively in the United States and Japan at Opening Ceremony.
“We are very excited to present our Rihanna for River Island collection at London Fashion Week. This is the perfect platform to showcase Rihanna’s design talent and ambition” – Ben Lewis, River Island Chief Executive
“Launching at London Fashion Week is a dream come true for me. I have wanted to design my own collection for a long time and to present my collection for River Island alongside all of the other great design talent at LFW is a real privilege. I can’t wait to see the reaction from my fans and the fashion press!” – Rihanna
River Island is a brand with Great British heritage. Founded and based in London, the business was created and is managed by the Lewis family. With design at the heart of the business, River Island continues to grow globally as it enters its 64th year. River Island has over 300 stores in the UK, Republic of Ireland, Russia, Holland, Poland, Belgium and Middle East.